Houston Fine Art Exceeds Expectations

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Houston Art FairHOUSTON FINE ART FAIR EXCEEDS EXPECTATIONS
12,000 Attended ∙ Millions of Dollars Changed Hands

HOUSTON, TX (September 20, 2012) –The second annual Houston Fine Art Fair (HFAF) exceeded expectations with more than 12,000 people attending Sept. 13-16, 2012 at Reliant Center. Opening Night alone garnered 3,000 visitors and benefitted The Core Program of the Glassell School of Art at the Museum of Fine Arts, Houston.

More than 2,000 works, from 500 respected artists, were offered from 80 galleries representing 12 countries and 34 cities, thus establishing this Fair as the largest in the Southwest Region. World-renowned collectors, curators and art patrons, from the experienced to the novice, culled through the array of paintings, drawings, print editions, installations, sculpture, and photography. Attendees and exhibitors alike buzzed about the new location’s smart layout of open aisles and dramatic 12-foot high walls.

“This year we defined HFAF as a Texas-based Fair, reflecting Houston’s collecting population,” said Rick Friedman, Fair Organizer and President of Hamptons Expo Group. “The Fair walked the line between Southern, Western, and Latin viewpoints.

To enhance the fairgoers’ experience, the Fair staged several awe-inspiring public installations. MFAH Core Factor displayed the works of 12 now prominent alumni. Crowds assembled around the monumental thread installation, Plexus C-5 by Gabriel Dawes, an illusionary rainbow built from 13 miles of thread attached to 2 walls. The most talked about display was the Director of the Glassell School of Art, Joseph Havel’s mind-blowing installation “Hope”, consisting of 30,000 shirt labels with the word Hope, meticulously pinned and covering a 20 ft. wall, presented by Hiram Butler Gallery.

The tone of the Fair was a mix of cutting-edge, established artists and the masters. New elements to the Fair included HFAF Fahrenheit, featuring galleries that are younger than 5 years-old and HFAF Focus, showcasing a single artist’s work. Twenty-five cultural institutions, throughout the state were represented.

The Fair introduced ARTWEEK, a series of off-site events that included the Museum of Fine Arts, Houston, the Menil House, the new Asia Society Texas Center and collectors’ dinners in patrons’ homes. ARTWEEK and the Fair’s three-day lecture program created an “art happening” for world-renowned collectors, curators, dealers and attendees.

Multiple sales were rampant, including Cernuda Arte, Cynthia Corbett Gallery, Devin Borden Gallery, Flowers Gallery, Hiram Butler Gallery, Jerald Melberg Gallery, Kopeikin Gallery, Margaret Thatcher Projects, Pan American Art Projects, Pictura Gallery, Sammer Gallery LLC, The Mission, ULAE and Von Lintel Gallery.

Big name sales included Carlos Cruz Diez, Fernando Botero, Robert Rauschenberg, Eric Fischl, Andy Warhol, Frank Stella, Cy Twombly, Robert Motherwell, Patrick Hughes and Lisa Yuskavage. Other important Latin American artists included Maria Freire, Antonio Llorens, Manuel Alvaraz, Sameer Makarius, Hugo De Marziani, Ana Sacerdote, Jose Gurvich, and Carmelo Arden Quin. Mid-career and up and comers sales were represented by Andy Burgess, Joseph Cohen, Adrian Guerrero, Klari Reis, Alex Cao, John Adelman, Sara Frantz, Geoff Hippenstiel, Kazumasa Noguchi, Eric Forstmann , Terrell James, Omar Chacon, Kim Luttrell, David Bates, Gustavo Diaz, and Zac Freeman.

Fair Organizer and President of Hamptons Expo Group Management, Rick Friedman, serves as the Executive Director of the HFAF. Melissa Grobmyer and Janet Hobby, partners of Houston’s MKG Art Management, served as this Fair’s Show Advisors and Fran Kaufman served as this year’s Creative Consultant.

Media Contacts:
Marta Fredricks, Marta@dpwpr.com
Kim Stinebaker, Kim@dpwpr.com
Dancie Perugini Ware Public Relations, 713-224-9115

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